December 1st, a significant day for the world, as we celebrates World Aids Day today, a day to remember that, the fight is far from over, the awareness towards HIV/AIDS still needs to be continued, be reminded that the meaning and hard work is beyond just this one day, it is a continuous and collective effort, to fight against the stigma, misconception, misunderstanding of the phenomena which plagued the world many years back when it was first discovered. It shocked the world. The makeup giant, M.A.C Cosmetics has been on this journey for many years now, as what they called it, Everyday is World Aids Day at M.A.C and today we had an opportunity to celebrate with M.A.C and we spoked to those who are making an impact with this initiative. Thanks M.A.C Malaysia for having us on this very special day.
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| With Dayang Nurfaizah, Malaysian renowned singer and a supporter of M.A.C AIDS Foundation (and a Viva Glam lover!) |
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| Visual courtesy of M.A.C Malaysia |
Created in 1994, the passionate red VIVA GLAM Lipstick raised money and awareness for HIV/AIDS at a time when the pandemic was drastically stigmatized and affecting many. 21 years on, then and now, an unprecedented 100% of the purchase price of any Viva Glam product goes towards the M.A.C AIDS Fund, created solely for the purpose of providing financial support to organizations working with underserved regions and populations. M.A.C is the largest corporate non-pharmaceutical giver in this area and has been doing a tremendous work in supporting organizations committed to addressing the link between poverty and HIV/AIDS.
